Minority News
The world you see depends upon the news you get. ®
May 20, 2024
Werner® Accelerates Sustainability Efforts With Addition of Hydrogen Fuel Cell Truck to Fleet   •     •   UCCS Partnering with the Community to Support Scholarship for Active-Duty Military Students   •     •   Knight Federal Awarded Prime Contract for Joint Readiness Training Center Support   •     •   Kroger Celebrates Memorial Day with Backyard Grilling Bundle for as Little as $4 per Person   •     •   Ribbon-Cutting Ceremony Marks Expansion of Your Six Recovery Program at The Bluffs Addiction Campuses   •     •   Divert, Inc. Announces Harrison, Ohio as the Site of a Future Integrated Diversion & Energy Facility   •     •   Doctors Encouraging More Summer Screen Time for Kids During National Safe Sun Week   •     •   ADM Named to Newsweek’s List of America’s Greatest Workplaces for Women 2024   •     •   As You Are Teams Up with Included Health to Increase Access, Expedite Care for Pediatric Patients Suspected to have Autism   •     •   HILL'S PET NUTRITION PARTNERS WITH ACTRESS AND SENIOR DOG OWNER CECILY STRONG ON NEW CAMPAIGN TO HELP SENIOR PETS AGE BOLDLY   •     •   American Society for Gastroenterology and Endoscopy Launches Artificial Intelligence Institute at Digestive Disease Week   •     •   California Democratic Party Endorses Rent Control with Unanimous Vote   •     •   InventHelp Inventors Develop New Storage Ottoman for Children (BDH-291)   •     •   Imagining Combat Without Military Medicine: What Would That Look Like?   •     •   280 Earth, a Company That Removes CO2 From the Air, Announces First Direct Air Capture Plant in Oregon; Closes 50M Series B Fund  •     •   The Toy Association Names Industry Veteran Greg Ahearn as New President & CEO   •     •   NSU Launches International Artificial Intelligence Research Collaboration   •     •   The Corporate Racial Equity Alliance Launches Public Comment Period for New Business Standards   •     •   American Indian College Fund Launches "Make Native Voices Heard" Voting Campaign   •     •   Women Business Collaborative Announces 2024 Recipients of the CEO Excellence in Gender Equity and Diversity Award and the Trailb  •  
HOME SEARCH SUBSCRIBE CONTACT

Eze Perfumes: India’s Fragrance Footprint Expands to US!

NEW YORK , May 10 /Businesswire/ - A year since its launch under Incredible Indriya, Eze Perfumes, the first direct-to-consumer (D2C) perfume from Sawai Fragrance, a leading manufacturer of fragrances, has rolled out its expansion plans to go global by foraying into the US markets. This move not only signifies its ambition to cater to discerning consumers worldwide but also underlines its vision to establish India as a prominent fragrance hub on the global stage, by showcasing the essence of Indian perfumery through its products.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240510478877/en/

Eze Perfumes (Photo: Business Wire)

Eze Perfumes (Photo: Business Wire)

With a commitment to excellence to craft fine fragrances, Eze Perfumes has unveiled its exquisite collection of 8 fragrances –

In addition to its online presence, Eze Perfumes has established a robust retail network in the US, with products available in over 400 Fragrance Outlets Stores, and 100 duty free stores in South America by Top Brands ensuring a widespread accessibility for consumers nationwide. Building on its global success, Eze Perfumes has expanded its footprint to several places, including Panama, Puerto Rico and Mexico, consumers worldwide.

Purvi Jain Bafna, CEO of Sawai Fragrances USA, says, “With Eze Perfumes' expansion into the US market, we are not just introducing fragrances; we are sharing a piece of India's aromatic heritage with the world. Our vision is to establish India as a leading fragrance hub globally, and entering the US market is a significant step towards achieving that goal. We are excited to bring the essence of Indian perfumery to discerning consumers worldwide.”

Kanishka Jain, Director at Incredible Indriya, says, “Expanding into the US markets marks a significant milestone for Eze Perfumes. As staunch supporters of the Made in India initiative, we are thrilled to introduce our authentic home-grown fragrances to a global audience.”

Adding to this Rohan Bafna, Partner at Sawai Fragrances USA says, “I am thrilled to be part of this momentous chapter as Eze Perfumes expands its fragrant tale in the US. Our journey is about forging connections, igniting passions, and creating lasting memories through the art of perfumery.”

Eze Perfumes’ expansion into the US marks a significant stride in its mission to bring the essence of Indian perfumery to a global audience, a move that promises a sensory adventure.