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Home › RSS › OLAPLEX Launching New Patented OLAPLEX Bond Shaping Technology™

OLAPLEX Launching New Patented OLAPLEX Bond Shaping Technology™

July 23, 2024 by |

NEW YORK–(BUSINESS WIRE)–Olaplex Holdings, Inc. (“OLAPLEX”), the innovative, science-enabled, and technology-driven haircare company, today announced the launch of the brand’s new patented OLAPLEX Bond Shaping Technology™, created to support curly hair of all types and textures–effectively repairing the internal hair structure to strengthen and reshape curl-forming bonds and lock them in place to rebuild natural curl patterns. The new OLAPLEX Bond Shaping Technology™ in the Bond Building cate

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