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Home › RSS › Consumers Expected to Spend $125 Billion Over Thanksgiving Weekend 2024

Consumers Expected to Spend $125 Billion Over Thanksgiving Weekend 2024

November 18, 2024 by |

NEW YORK–(BUSINESS WIRE)–ICSC’s Thanksgiving Weekend Intentions survey shows that consumer spending is expected to reach nearly $125 billion during the five-day period between Thanksgiving and Cyber Monday, as 90% of consumers – or 236 million people – plan to shop. Retailers should expect younger shoppers to lead store and website visits over the holiday weekend, as higher shares of Gen Z and Millennials plan to shop compared to older generations. However, Millennials and Gen X will spend th

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