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ESPN Launches 24 Hour Spanish-Language Station In Tampa

 

ESPN Deportes Radio WAMA 1550 AM Launches in Tampa

 

TAMPA, Fla., -- ESPN, Inc., announced today that ESPN Deportes Radio, the only around-the-clock national Spanish-language radio network in the U.S., launched in Tampa as ESPN Deportes WAMA 1550 AM. WAMA is owned by ZGS Communications, a Hispanic-owned media company with interest in radio, television and web.

"This is a great step forward in our effort to make ESPN Deportes Radio available to Hispanics in leading U.S. Hispanic markets," said Oscar Ramos, senior director and general manager, ESPN Deportes Radio. "ESPN Deportes Radio offers an incredible sports programming mix. We are sure that the radio network will be well-received by the Hispanic sports fans in Tampa."

"We are excited to welcome ESPN Deportes Radio to our multimedia platform which includes Telemundo Tampa, and our new web portal holaciudad! The launch of ESPN Deportes Radio in Tampa provides our local community with the latest in sports news and information, and gives advertisers and marketers a unique opportunity to reach area Hispanics," said Jayme Ribeiro Neto, general manager of WAMA 1550 AM. Mr. Ribeiro Neto oversees all ZGS media properties in Tampa.

With this new affiliate, ESPN Deportes Radio now has 39 affiliates nationwide, including 11 of the top U.S. Hispanic markets. The radio network is also available nationally on SIRIUS Satellite Radio. ESPN Deportes Radio offers a variety of sports talk programming and events, including exclusive, national Spanish-language broadcasts of Major League Baseball's All-Star Game, League Championship Series, and World Series, Spain's La Liga, South American World Cup Qualifiers, Copa America soccer tournament, NASCAR and much more. ESPN Deportes Radio also features sports news talk, including top-rated show "Jorge Ramos y su Banda" which provides soccer analysis from the most respected sports journalists in the U.S.; "Raza Deportiva," which covers the latest sports information and news; "ESPN al Despertar," the radio network's morning drive talk show; and "A los Golpes" which offers weeknight listeners a fast-paced overview of the latest news in the world of boxing.

For a full schedule of ESPN Deportes Radio programming line-up visit www.espndeportesradio.com

About ZGS Communications

ZGS Communications is a Hispanic-owned media company, headquartered in Arlington, Virginia, that owns or operates 12 Spanish-language television stations, representing the largest group of independent stations affiliated with the Telemundo television network. The television stations are located in Boston, El Paso, Fresno, Ft. Myers-Naples, Hartford, Orlando, Philadelphia, Providence, San Antonio, Springfield, MA, Tampa, and Washington, DC. In addition, ZGS owns three Spanish-language radio stations serving Washington, DC and Tampa, and a Spanish-language web portalwww.holaciudad.com, which features local news, community information and resources, and city guides. For over two decades ZGS has been a proud community broadcaster with a profound commitment to service, local programming, and the celebration of Hispanic heritage.

About ESPN Radio

ESPN Radio is the nation's largest sports radio network, providing more than 9,000 hours of talk and event content to nearly 750 non-duplicative stations reaching more than 20 million listeners* each week. ESPN Radio's nearly 350 full-time affiliates, offering round the clock programming, include owned stations in New York, Los Angeles, Chicago, Dallas and Pittsburgh. Additionally, ESPN Radio is the exclusive national radio network for the NBA, Major League Baseball and the Bowl Championship Series, Kentucky Derby, and also broadcasts 17 regular-season college football games.

Additionally, ESPNRadio.com is the most listened to sports radio destination online, with more than 260,000** monthly listeners, additionally sports fans can access all of ESPN Radio's daily content on demand through ESPN Radio Insider (a part of ESPN.com's premium content section, ESPN Insider). ESPN Radio content is also available via ESPN's 40 original free podcasts on iTunes and ESPN's PodCenter, which are downloaded more than 1.5 million times per week.

* Knowledge Networks/SRI

** AndoMedia WebMetrics

 

SOURCE ZGS Communications

 



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