Macy’s Unveils Holiday 2024 Campaign Starring Acclaimed Actress Alison Brie as the “Macy’s Gift Guide”

NEW YORK–(BUSINESS WIRE)–Today, Macy’s unveils its Holiday 2024 campaign, “Macy’s Gift Guide” starring acclaimed actress Alison Brie. This holiday season, Macy’s transforms the traditional annual gift guide into a dynamic and engaging character responsible for curating all things holiday, from gifting to festive dressing to hosting. The Macy’s Gift Guide, along with her mentee portrayed by Matt Bush, will inspire customers to discover the perfect gift from Macy’s assortment of great brands, e